TrackMind - App Design

Research

For this project, I worked with TrackMind Company to conduct extensive user research and identify pain points in their existing mobile app. Based on this research, I developed a comprehensive redesign that focused on improving the user experience and increasing engagement. This involved reorganizing the information architecture, simplifying navigation, and streamlining the checkout process. The new design also incorporated new features and functionality based on user feedback, such as a personalized dashboard and social sharing capabilities. The result was a mobile app that not only looked great, but was much easier to use and drove more conversions for the company.

Pros and Cons

This involved reorganizing the information architecture, simplifying navigation, and streamlining the checkout process. The new design also incorporated new features and functionality based on user feedback, such as a personalized dashboard and social sharing capabilities.

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The result was a mobile app that not only looked great, but was much easier to use and drove more conversions for the company.

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Idea and Execution

The new design also incorporated a more intuitive donation process and highlighted the impact of donations on the organization's programs. Through this redesign, the organization saw a significant increase in online donations and improved engagement with their audience.

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FeedBack

• I developed a comprehensive redesign that focused on improving the user experience and increasing engagement.
• This involved reorganizing the information architecture, simplifying navigation, and streamlining the checkout process.
• The new design also incorporated new features and functionality based on user feedback, such as a personalized dashboard and social sharing capabilities.
• The result was a mobile app that not only looked great, but was much easier to use and drove more conversions for the company.